Narrative Essay Example | Topics and Well Written Essays - 1500 words - 2

Narrative - Essay Example I was however born with a rebellious streak and this made me meet my male friends at a place, the rock-side park that we had designated for this purpose. (Appositive) It was peaceful, cheerful and had a wonderful scent to it, and my only goal at the time was to change people’s mindsets, despite being so young, with regard to accepting the fact that girls and boys can be friends. Soon, among all my friends, I grew to have a close bond with Ali. Ali and I grew to be very attached to each other as we would always play together and go for walks. I shared every thought with him and both of us were teased by all our other friends. â€Å"You both are going to end up getting married one day!† one of them would remark. â€Å"And then you will have little babies to play with!† another would add childishly. Ali and I always laughed these taunts off because at the time we did not understand the concept of marriage. We would often walk to the candy store, team up in games together and share our problems and achievements with each other. As time passed, our relationship grew into a very strong bond of friendship that no one could break. Ali was always protective of me and watched out for me. We stuck to each other during the good and the bad times and grew to become extremely fond of each other. While playing games, Ali and I would always side together in teams and defeat the others. Our friends would always tell us, â€Å"Both of you make an excellent pair!† Soon though, my family, including myself, relocated to the United States of America, and at that time, I was apprehensive of the relationship that shared with Ali. Till the time that we were together, things were good for us however, we had never given any thought to what life would be like without the other person around. We did not realise that we had grown so close to each other that it was impossible to spend some time apart.

Marketing Fundamentals assignment (referral) 2 Essay

Marketing Fundamentals assignment (referral) 2 - Essay Example Hutchison Whampoa Limited is an international corporation having many diversified businesses including port operations, retail, property development and infrastructure, technology, and telecommunication operations. 3G Mobile Services is a mobile media company that operates from United Kingdom. The main businesses include communications, media and entertainment and information services (Hutchison 3G UK Limited, 2008). It is critical that target market for company's products and services is identified and analyzed. The target market where the company will operate and the customers to target pose significant insights into the demographics, market structure and other parameters. A proper research can provide credible results that can then be used to develop positioning and targeting strategies. Companies can access the market and capitalise on the endless opportunities only if these companies can understand the exact requirements of the target customers and modify their products and services accordingly. In addition to product and services development, the companies need to decide on the pricing of their products and services. The right price may spur the sales but too high or too low a price will definitely affect the company negatively. Pricing is a critical decision and hence can only be taken if exact market information is available. This decision has far reaching effects. Market is se Market is segmented based upon demographic factors like age, preferences, gender, and other factors related to potential customers; geographic factors like location, climate, population, etc; psychographic factors like attitude, lifestyle and values; and/ or behavioral factors like usage rate, brand loyalty, etc (Eztel Walker Stanton, 2003). Market Segmentation for 3G 3G has chosen United Kingdom as its primary target market based on its specific geographic factors like high population density, and relatively better law and order conditions, etc. This is also because of 3G's expertise and experience to operate in this region and the huge inroads that the company is able to create inside the big UK market for mobile communications. Being a mobile media company, it is critical for 3G to develop its products and services with specific focus on the UK's customer requirements. Based on the analysis carried out by 3G, the company identified various segments of mobile phone service market in UK. Some of these market segments that 3G identified during their market segmentation research are discussed in the following sections. With the advent of modern technology, only a small segment in the target market wants to use mobile phones for making and receiving phone calls only. They prefer various other features with their mobile phones. These factors are all based on the demographic, behavioral and psychographic factors that were considered by 3G during the research for market segmentation: Video Calls Many users (especially in the 15 - 40